The Hershey Company and Brand Activation Consulting (BAC) today announced the expansion of its line of officially licensed Hershey’s S’Mores accessories with Mr. Bar-B-Q and new partner, International Wholesalers. The extensive line of Hershey’s S’Mores products that features popular backyard barbeque accessories, like carrying cases, wooden and light up skewers, will now … [Read more...] about Hershey’s Expands Licensing For S’Mores
Housewares
Colour Republic and Country Living Say It With Flowers
North American floral company Colour Republic has launched a new licensing partnership with Country Living magazine, published by Hearst Magazine. The deal will see Colour Republic producing freshly picked, artfully arranged floral designs that will be offered for home delivery through the Country Living Floral Collection. The designs can be delivered quickly and easily to the … [Read more...] about Colour Republic and Country Living Say It With Flowers
Halo & Xbox Release New Bedding Sets For The Sleepy Gamer
Video gaming is exhausting work, so it just made sense for Microsoft to partner with boutique bedding specialist Dreamtex Ltd. to develop a bedding collection for the Xbox and the critically acclaimed Halo franchise. “Gamers ... and even Spartans ... need a good night’s sleep to make sure they are ready to perform every day,” says John Friend, Head of Halo & Xbox Consumer … [Read more...] about Halo & Xbox Release New Bedding Sets For The Sleepy Gamer
New Launches From Jewel For Black History Month
Jewel Branding & Licensing (JBL) is celebrating Black History Month by launching several new projects and highlighting some of their most talented designers, illustrators, influencers and TV personalities. The company says it's "proud to highlight the designers and artists of color in their portfolio, including illustrators and influencers Kendra Dandy of Bouffants & … [Read more...] about New Launches From Jewel For Black History Month
Debra Valencia Creates Shibori Bedding for Spectrum Home
Designer Debra Valencia has created an all new collection of Shibori style bedding for Spectrum Home Textiles in a deal brokered by The Brand Liaison, Valencia's exclusive licensing agent. Valencia has spent years mastering the ancient Japanese hand dyed textile tradition of Shibori, studying under the guidance of a master instructor in Japan, and has personally created dozens … [Read more...] about Debra Valencia Creates Shibori Bedding for Spectrum Home