TLL Staff Crayola, the world's most famous coloring company, has signed up as the latest licensor to adopt Octane5's BrandComply licensing software. Octane5 is a global leader in the licensing software and security sector. The company produces the BrandComply Licensing Enterpirse Platform, as well as Verity Security Hang Tags & Labels, and the new Licensee Express … [Read more...] about Crayola Colors Their Licensing World With BrandComply
Stationery and Paper Products
Hunter Price Named Product Partner For L.O.L. Surprise! Loves Crayola Collaboration
By Allison Watkinson TLL Reporter Hunter Price has been selected as the consumer product partner for the licensed L.O.L. Surprise! Loves Crayola collaboration in the UK and European regions. The L.O.L. Surprise! Loves Crayola collaboration will include an extensive collection of products across a wide range of retail categories such as playsets, accessories, bags, games, … [Read more...] about Hunter Price Named Product Partner For L.O.L. Surprise! Loves Crayola Collaboration
Groupe Editor Releases Gift Collection for House of Turnowsky
By Allison Watkinson TLL Reporter Art Ask Agency has announced the launch of a licensed gift collection by Groupe Editor for the House of Turnowsky brand. The agency brokered the partnership on behalf of its client, House of Turnowsky. Initially established in 1940, House of Turnowsky is a luxury greeting card company that designs and distributes high-quality cards, … [Read more...] about Groupe Editor Releases Gift Collection for House of Turnowsky
It’s Rolex vs. Hallmark in Battle of the Crown Logos
By Gary Symons TLL Editor in Chief It's a trademark battle of royal proportions, as watchmaker Rolex has opposed Hallmark's bid to register its crown logo for use with jewelry. In the image above, the Rolex logo is at the left, and the Hallmark logo is to the right. The issue came up after Hallmark submitted a request to the US Patent and Trademark Office (USPTO) to … [Read more...] about It’s Rolex vs. Hallmark in Battle of the Crown Logos
Crayola Seeks Creative Partners for Educational Program
By Allison Watkinson TLL Reporter If you've got some great ideas for education, Crayola wants to speak with you at Licensing Expo Crayola announced it is actively seeking partners around the world to expand its innovative global education initiative, Crayola Creativity Week. The brand is looking to collaborate and extend the outreach for the Jan. 27 through Feb. 2, 2025 … [Read more...] about Crayola Seeks Creative Partners for Educational Program
Spalding and Crayola Launch ‘Doodles to Dribbles’ Basketball Collaboration
TLL Staff Spalding has announced a new partnership with Crayola to encourage fans to unleash their creativity on basketball accessories. Spalding is the leading provider of basketball equipment in the world, and has partnered with Crayola to bring some creative fun to the sport. The companies say their goal is to inspire younger fans with exclusive new products, from colorful … [Read more...] about Spalding and Crayola Launch ‘Doodles to Dribbles’ Basketball Collaboration
Crayola Adds Color to Dwell With Dignity Program
By Allison Watkinson TLL Reporter Crayola has collaborated with Dwell with Dignity to bring Colors of Kindness to the organization's Thrift Studio fundraising event. Dwell with Dignity is a non-profit organization located in Dallas, Texas that provides interior design services for family homes and community spaces. The non-profit is backed by the support of over 100 … [Read more...] about Crayola Adds Color to Dwell With Dignity Program
Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s
By Gary Symons TLL Editor in Chief Possibly the world's most colorful corporation, Crayola LLC has launched a vibrant new flower business in partnership with Mrs. Bloom's License Corp. Mrs. Bloom’s is an importer and distributor of fresh cut flowers with offices in New York and Quito, Ecuador. For the past two decades, Mrs. Bloom’s has been working with many of the … [Read more...] about Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s
Hunter Price and Crayola Unveil Innovative ImagiPal Collectibles
By Gary Symons TLL Editor in Chief Hunter Price International has unveiled a new product concept which will bring children’s imagination to life through collectible eraser characters. The innovative Crayola ImagiPals will hit UK and European retail markets later this year, inspiring children’s imagination and creativity as they use Crayola ImagiPals to tell stories, … [Read more...] about Hunter Price and Crayola Unveil Innovative ImagiPal Collectibles
Crayola Creates New Children’s Entertainment Division
By Allison Watkinson TLL Reporter Crayola is launching a colorful new children's entertainment division called Crayola Studios. The new division will partner with IP owners, production companies and animation studios to create family-friendly content for distribution on broadcasting platforms across the globe. “As world leaders in creative self-expression, the … [Read more...] about Crayola Creates New Children’s Entertainment Division