By Gary Symons TLL Editor in Chief U.S. food giant Kraft Heinz has halted its plans to split the mammoth corporation into separate companies. CEO Steve Cahillane announced the changes, saying the pause is necessary due to deteriorating market conditions in the food industry as a whole. However, Cahillane also insists the problems are "fixable and within our control." Kraft … [Read more...] about Kraft Heinz Pauses Split As CEO Insists Problems Are ‘Fixable
Food and Beverages
Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns
By Gary Symons TLL Editor in Chief The rapid appearance of GLP-1-inspired ready meals on UK supermarket shelves this January has drawn comparisons to past trend-chasing moments, and a caution from retail analysts that grocers may be squandering a larger, more durable opportunity by marketing too narrowly. "Grocers must expand GLP-1-inspired ranges to highlight the … [Read more...] about Grocers Risk Alienating Shoppers with Overt GLP-1 Labelling, Analyst Warns
High Times Indeed: Willie Nelson’s THC Beverage Attracts $15 Million Investment
By Gary Symons TLL Editor in Chief Twenty years ago anyone financing or building a cannabis production facility would have been promptly arrested and charged with a felony. But these days, investing in cannabis barely raises an eyebrow, and major companies and celebrities are fully engaged in cannabis brand licensing. One of the leaders in cannabis licensing is … [Read more...] about High Times Indeed: Willie Nelson’s THC Beverage Attracts $15 Million Investment
Carvel Gets A Cool New Look For Its Ice Cream Cakes
TLL Staff Carvel Ice Cream Cakes have introduced updated packaging in grocery stores across the U.S., reflecting the brand’s recent rebrand and aimed at refreshing its presence in the freezer aisle. The redesign comes from I Love Ice Cream Cakes (ILICC), a division of Rich Products Corporation responsible for a portfolio of licensed and branded ice cream cakes, including … [Read more...] about Carvel Gets A Cool New Look For Its Ice Cream Cakes
Jimmy Kimmel’s Sidekick Guillermo Spices Up Late Night With New Salsa
By Gary Symons TLL Editor in Chief Guillermo Rodriguez, best known as the longtime on-air sidekick on Jimmy Kimmel Live, is entering the refrigerated foods aisle with the launch of Guillermo’s Salsa. The fresh salsa brand just debuted at Costco locations across the U.S. Northeast, with a broader national rollout planned throughout the rest of 2026, giving fans the perfect … [Read more...] about Jimmy Kimmel’s Sidekick Guillermo Spices Up Late Night With New Salsa
Del Monte Assets Split Up Between Three Bidders in Court Auction
By Gary Symons TLL Editor in Chief The venerable Del Monte Foods brand will live on, but the company itself has been sold off and split up between three different bidders. Founded nearly 140 years ago, Del Monte Foods is among the world's oldest food and beverage companies, and describes itself as the original plant-based food company. Del Monte owns a wide … [Read more...] about Del Monte Assets Split Up Between Three Bidders in Court Auction
IMC Licensing to Boost the Buzz Around Sioux Honey
By Gary Symons TLL Editor in Chief Sioux Honey Cooperative has appointed IMC Licensing as the exclusive licensing agency for its flagship Sue Bee Honey brand. The deal marks a strategic move to extend the brand into new consumer product categories through co-branded partnerships. With IMC now officially in the hive, Sioux Honey is betting that thoughtful licensing can help … [Read more...] about IMC Licensing to Boost the Buzz Around Sioux Honey
The UK’s ‘Jab-uary’ Event Heralds a Revolution in Food and Beverage Licensing
By Gary Symons TLL Editor in Chief A new food marketing program in the United Kingdom called 'Jab-uary' is highlighting major changes in the food and beverage industry, due to the rising popularity of GLP-1 weight loss drugs. It's also a trend that demands attention from the licensing industry, as major players are quickly signing deals to launch new food and beverage … [Read more...] about The UK’s ‘Jab-uary’ Event Heralds a Revolution in Food and Beverage Licensing
Sephora and Tabasco Launch Spicy, Limited-Edition Lip Gloss Line
TLL Staff Sephora Collection has partnered with the Tabasco brand on a limited-edition beauty collaboration that brings the hot sauce maker into the cosmetics category for the first time. The deal was facilitated by IMG Licensing. The collaboration centers on Sephora Collection’s Outrageous Plump Volume Effect Lip Gloss, formulated with chili pepper extract and hyaluronic … [Read more...] about Sephora and Tabasco Launch Spicy, Limited-Edition Lip Gloss Line
Blonde Sheep Signs Morrisons as First Licensee for Applied Nutrition
By Allison Watkinson TLL Reporter Blonde Sheep Licensing has brokered a long-term partnership between Morrisons and Applied Nutrition for a range of co-branded food products. The multi-year licensing agreement grants Morrisons the exclusive rights to produce and sell meals and food products for the Applied Nutrition brand. “We’re excited to have partnered with … [Read more...] about Blonde Sheep Signs Morrisons as First Licensee for Applied Nutrition








