The Licensing Letter

Africa

Lion Forge’s Iyanu Brings a Global Opportunity to Toy Fair

By Gary Symons TLL Editor in Chief Lion Forge Entertainment is on the hunt for licensing and retail partners at the annual Toy Fair in New York this year, as it debuts the hotly anticipated animated series “Iyanu.” The series will debut on April 5 on Cartoon Network and the following day on MAX, with early buzz comparing the show to the 2005 megahit series “Avatar: The … [Read more...] about Lion Forge’s Iyanu Brings a Global Opportunity to Toy Fair

Lion Forge’s Iyanu Brings a Global Opportunity to Toy Fair

By Gary Symons TLL Editor in Chief Once in a while we at TLL see a property that poses a great opportunity for licensees that we just have to point out. The BBC smash hit Bluey was a great example, as that program, which we featured heavily at successive Licensing Expos, has exploded to become one of the top children's shows in the world. A new show debuting on … [Read more...] about Lion Forge’s Iyanu Brings a Global Opportunity to Toy Fair

Lion Forge Acquires Rights to Multiple Top Kids’ Properties

By Gary Symons TLL Editor in Chief Lion Forge Entertainment will exclusively manage international sales rights for an impressive slate of children's animated projects. Lion Forge is an Emmy-winning US studio best known for its own productions, having produced the Oscar-winning Hair Love, and launching the highly anticipated series Iyanu. But Lion Forge is also a … [Read more...] about Lion Forge Acquires Rights to Multiple Top Kids’ Properties

Authentic and Orbico Partner to Expand Champion Across EMEA

By Allison Watkinson TLL Reporter Authentic Brands Group and Orbico Group have signed a long-term collaborative partnership to expand the Champion lifestyle brand across EMEA. The announcement of this new long-term partnership follows Authentic's recent acquisition of the Champion athletic-wear brand. The acquisition agreement went into effect on September 30, … [Read more...] about Authentic and Orbico Partner to Expand Champion Across EMEA

Who’s News: Sesame Workshop Names Onyinye Nwaneri Managing Director for South Africa

TLL Staff Sesame Workshop, nonprofit brand owner behind Sesame Street and Takalani Sesame, has named Dr. Onyinye (Onyi) Nwaneri Managing Director for South Africa.  She will be responsible for leading Sesame Workshop’s South African operations and long-term growth strategy into Africa, leveraging the strength of the locally produced Takalani Sesame, and broadening the … [Read more...] about Who’s News: Sesame Workshop Names Onyinye Nwaneri Managing Director for South Africa

Africa Celebrates Its First-Ever Licensing Trade Show

TLL Staff The continent of Africa celebrated its first-ever brand licensing event, called Brand Licensing Africa. The trade show and conference was held as the licensing industry's growth is accelerating in the region, accompanied by developments in African entertainment sectors, such as the animation and film industries. Brand Licensing Africa was held to enable … [Read more...] about Africa Celebrates Its First-Ever Licensing Trade Show

Miraculous Expands Licensing Program in the Middle East and Africa

By TLL Staff Miraculous Corp has announced multiple activations across the Middle East, Turkey, Africa and India for the Miraculous franchise. The new Miraculous licensing activations in the Middle East and Africa was launched in response to a significant increase in viewership throughout the regions.  The activations span a range of categories including live events, … [Read more...] about Miraculous Expands Licensing Program in the Middle East and Africa

Feature: Markettcom Provides Licensing Expertise in the MENA Region

By Gary Symons TLL Editor in Chief Expanding a brand into a new territory can be tough at the best of times, but much more difficult when you’re in a region where you don’t speak the language, or are not familiar with the culture. That’s why many brands and licensing agencies partner with local agencies who literally grew up in the region, and know it inside out. In … [Read more...] about Feature: Markettcom Provides Licensing Expertise in the MENA Region

Who’s News: Warner Appoints New SVP for Consumer Products in EMEA Region

By Allison Watkinson TLL Reporter Warner Bros. Discovery has promoted Philippe Roucoule to senior vice president of EMEA consumer products. Roucoule previously held the position of VP of category and retail business development for WBD. In his new role, Roucoule will be responsible for leading all of the company's consumer products operations across EMEA (Europe, Middle … [Read more...] about Who’s News: Warner Appoints New SVP for Consumer Products in EMEA Region