By Gary Symons TLL Editor in Chief The global economy is in for a rough ride as US trade tariffs are expected to cause a widespread decline in GDP growth. The OECD (the Organization for Economic Co-operation and Development, representing the world's richest economies) headed their interim report in March with a photo of a ship being battered by heavy seas (above), a metaphor … [Read more...] about OECD Report: Tariff Trade Winds to Slow Global Economic Growth
Worldwide
Reebok Launches Playful Sesame Street Fashion
By Allison Watkinson TLL Reporter Reebok has launched a collaborative partnership with Sesame Workshop for a licensed collection of Sesame Street childrens’ sneakers. Offered in a range of sizes that cater to infants and children, the licensed Reebok footwear designs were created to offer comfort, arch support and style to young Sesame Street fans. "Reebok and Sesame … [Read more...] about Reebok Launches Playful Sesame Street Fashion
Products of Change Names the ESCP as its New Social Impact Partner
By Allison Watkinson TLL Reporter Products of Change has partnered with the Ethical Supply Chain Program to expand access to resources for ethical and sustainable supply chains. Through the partnership, members of both not-for-profit organisations will be given access to tools that will help them create products in more socially conscious and environmentally-friendly … [Read more...] about Products of Change Names the ESCP as its New Social Impact Partner
Toonz Media Group and Gummybear Name Master Toy Partner for Gummibär
By Allison Watkinson TLL Reporter Toonz Media Group and Gummybear International have signed United Smile as the new master toy licensee for Gummibär and Friends. First launched in 2020, United Smile is an international company that designs and distributes toys and games through its global network of strategic retail partners. "We’re excited to team up with United … [Read more...] about Toonz Media Group and Gummybear Name Master Toy Partner for Gummibär
Surge Brands Named Licensing Agent for Cookie Dough Bites
By Allison Watkinson TLL Reporter Surge Brands has been appointed by Taste of Nature as the global licensing agent for Cookie Dough Bites candy. As Cookie Dough Bites' representative, Surge Brands will oversee the development of a global licensing program that will focus on introducing products across multiple retail categories. These categories will include protein … [Read more...] about Surge Brands Named Licensing Agent for Cookie Dough Bites
Jazwares Signs Licensing Agreement with Yo Gabba Gabba!
By Allison Watkinson TLL Reporter Jazwares has signed a multi-year licensing agreement with Gabbacadabra to release toys, costumes and accessories for Yo Gabba Gabba!. Per the terms of the licensing agreement, Jazwares will hold the rights to develop and produce a wide range of products inspired by the Yo Gabba Gabba Land! franchise. “Yo Gabba Gabba! lives an iconic … [Read more...] about Jazwares Signs Licensing Agreement with Yo Gabba Gabba!
Mattel Gives Back with 80th Anniversary Campaign
By Allison Watkinson TLL Reporter Mattel is kicking off its 80th anniversary celebration with a year-long philanthropic campaign titled 80 Moments for 80 Years. Taking place throughout 2025, the anniversary campaign will build on Mattel's long philanthropic history by donating resources and funds to over 80 different nonprofit organizations around the world. The … [Read more...] about Mattel Gives Back with 80th Anniversary Campaign
Who’s News: Pipeline Studios Appoints New Director of Sales & Business Development
By Allison Watkinson TLL Reporter Pipeline Studios has appointed Rebecca Lugo as its new director of sales and business development. Previously serving as head of global sales at Jetpack Distribution, Rebecca Lugo is an experienced executive in the entertainment, licensing and sales industries. Before joining Jetpack, Lugo worked as sales manager of international … [Read more...] about Who’s News: Pipeline Studios Appoints New Director of Sales & Business Development
Opinion: Grok 2 Shows We Need New Copyright Laws for AI and Social Media
By Gary Symons TLL Editor in Chief If you thought artificial intelligence posed a threat to your intellectual property before, you ain’t seen nothin’ yet. The AI model Grok, released by the Elon Musk-owned developer xAI, has already raised new concerns over copyright infringement since the Grok 2 update was released in August last year. Unlike other AI chatbots that … [Read more...] about Opinion: Grok 2 Shows We Need New Copyright Laws for AI and Social Media
Who’s News: Wasserman Music Adds Five New Executives to Its Global Roster
TLL Staff The global music agency Wasserman Music hired five key executives this month to further expand its client service offerings worldwide. Vince Amoroso joins Wasserman Music as SVP, Artist Services, Sharmaine Akhigbe joins as VP, Brand Partnerships, Karina Gonzalez joins as VP, Festivals, Georgia McGurk joins as VP, Event Strategy & Hospitality, and Yasi Agahnia … [Read more...] about Who’s News: Wasserman Music Adds Five New Executives to Its Global Roster