Compiled by TLL Staff A diverse slate of brand partnerships has been unveiled this week, spanning fashion, food, collectibles, and entertainment. From nostalgic movie tie-ins to sports memorabilia and children’s books, companies are leaning on collaborations to tap into fan bases and expand retail opportunities. Levi’s x Toy StoryLevi’s is bringing Pixar’s Toy Story to its … [Read more...] about Brand Collaborations Roundup: From Toy Story Denim to Mean Girls Fashion
Worldwide
Food and Beverage Reports Show Modest Growth and Challenges for Licensing
By Gary Symons TLL Editor in Chief Global food and beverage sales are holding firm in 2025, with Circana LLC reporting performance in line with earlier forecasts despite economic uncertainty, stubborn inflation in select commodities and evolving consumer behavior. The company’s newly released Circana Compass insights offer a detailed look at the global retail food and … [Read more...] about Food and Beverage Reports Show Modest Growth and Challenges for Licensing
Jason Returns, in Licensing Deals and News You May Have Missed
Jason is Back as Angry Orchard Hard Cider Partners on a Horror Movie Short Film Angry Orchard Hard Cider and Horror, Inc.’s Jason Universe have partnered on a chilling new short film, “Sweet Revenge,” celebrating the slasher icon’s 45th anniversary. The 13-minute vignette features two real fans cast as Jason’s on-screen victims, marking what the brand calls the first time a … [Read more...] about Jason Returns, in Licensing Deals and News You May Have Missed
Wildbrain CPLG Unveils New Collabs in Expansion of the Playmobil Brand
By Gary Symons TLL Editor in Chief WildBrain CPLG is expanding the global licensing program for Playmobil, unveiling new collaborations designed to support its refreshed strategy for 2025. As Playmobil’s master licensee, WildBrain CPLG manages worldwide rights across the Horst Brandstätter Group’s core and franchise programs. The expansion includes promotions with global … [Read more...] about Wildbrain CPLG Unveils New Collabs in Expansion of the Playmobil Brand
Wildbrain CPLG Tagged as Global Licensing Agency for Fuzzballs
TLL Staff Licensing agency WildBrain CPLG has signed a global representation agreement with Kyandii Ltd to expand the reach of Fuzzballs, a fast-growing pop culture brand created by Marc Sach. The partnership will see WildBrain CPLG lead a cross-category licensing program for Fuzzballs in major markets including the U.S., U.K. and Greater China, with plans to expand further … [Read more...] about Wildbrain CPLG Tagged as Global Licensing Agency for Fuzzballs
Chordal Expands Music Rights Platform with Wave of New Partnerships
By Gary Symons TLL Editor in Chief Chordal, a music rights technology company specializing in sync licensing, has announced a new slate of partners joining its platform. The list of new partners joining Chordal include Nettwerk Music Group, Marathon Artists, Futures, Neon Gold, Avenue A, Anara Publishing, Mesh, DEEWEE, Involved Publishing, Maktub, EPM Music, Lo Fi Music, and … [Read more...] about Chordal Expands Music Rights Platform with Wave of New Partnerships
WildBrain CPLG Expands Global LBE Business with Promotions and New Hire
TLL Staff WildBrain CPLG has announced a major expansion of its location-based entertainment (LBE) division, promoting Evi Sari to the newly created role of Vice President, Global Location-Based Entertainment, and appointing Danielle Tanton as Director, LBE, EMEA, Experiential Strategy & Partnerships. The move reflects the company’s growing focus on experiential licensing … [Read more...] about WildBrain CPLG Expands Global LBE Business with Promotions and New Hire
‘Future-Fit Businesses’ Highlighted at Products of Change Conference 2025
Submitted by Products of Change by Kathryn Brand The focus for the Products of Change (POC) Conference this year is firmly on efficiency, circularity, cost-savings and the business-case for sustainable change, which is why POC is lining up a roster of speakers and organizations that will demonstrate sustainability isn’t just about responsibility—it’s about resilience and … [Read more...] about ‘Future-Fit Businesses’ Highlighted at Products of Change Conference 2025
Converse Steps Into Licensed Bluey Fashion
By Allison Watkinson TLL Reporter Converse, BBC Studios and Ludo Studio have announced a licensed collection of footwear, apparel and accessories for the Bluey franchise. The new Bluey collection includes a wide range of products that were co-designed and co-developed by the three companies. For licensed footwear, the collection offers several different styles for both … [Read more...] about Converse Steps Into Licensed Bluey Fashion
Licensing Briefs: 20 Top Licensing Deals This Week
TLL Staff Chips Ahoy Enters the Upside Down for the Netflix Release of Stranger Things 5Chips Ahoy is plunging into the spooky world of Stranger Things 5 with a themed promotion timed for the show's premiere. The Oreo-owned cookie brand is debuting limited-edition packaging and in-store displays featuring eerie designs inspired by the Netflix series. The campaign aims to tap … [Read more...] about Licensing Briefs: 20 Top Licensing Deals This Week