By Allison WatkinsonTLL ReporterLicensing Expo's keynote presentation for this year has been revealed as Brands at Play with a special focus on the global video game industry.The opening keynote panel, Video Games: Driving Billions to Play, explores the reasons behind gaming’s massive popularity, what gamers look for in a brand and how new and existing IPs can capitalize on the … [Read more...] about Licensing Expo Keynote Explores the Future of Gaming
Worldwide
Licensing International Announces 2024 Excellence Awards Finalists
By Allison WatkinsonTLL ReporterLicensing International has officially announced its list of finalists for the 2024 Excellence Awards to recognize achievements and innovation in the global brand licensing industry. This year’s edition of the Excellence Awards features 197 finalists across 32 categories relating to the international licensing industry.“The finalists for this … [Read more...] about Licensing International Announces 2024 Excellence Awards Finalists
Team GB and The Point.1888 Sign New Licensees for Olympic Games
By Allison Watkinson TLL Reporter The Point.1888 has secured several new licensees for Team GB's consumer products program ahead of the Paris 2024 Olympic Games. Team GB is the national Olympic team of Great Britain and Northern Ireland, and the main athletic branch of the privately-funded British Olympic Association (BOA). Supported by The Point.1888 agency, Team GB’s … [Read more...] about Team GB and The Point.1888 Sign New Licensees for Olympic Games
Download Latest Edition of TLL Licensing Agency Guide … For Free!
By TLL Staff The second edition of the 2024 TLL Licensing Agency Guide is now available for free download at THIS LINK! The guide includes information on the world's top 20 licensing agencies, ranked by sales of licensed revenue, but also includes listings and contact numbers for qualified licensing agencies of all sizes, from around the world, and working in a variety of … [Read more...] about Download Latest Edition of TLL Licensing Agency Guide … For Free!
Betty Boop Gets New Licensing Collabs Through Global Icons and Fleischer Studios
By Allison Watkinson TLL Reporter Global Icons and Fleischer Studios have signed a wide range of new licensing collaborations for the Betty Boop entertainment brand. Launched in 1930, the Betty Boop character IP was created by Max Fleischer of Fleischer Studios, in association with Paramount. Since its creation, the Betty Boop brand has been featured in a wide range of movies, … [Read more...] about Betty Boop Gets New Licensing Collabs Through Global Icons and Fleischer Studios
Kartoon Studios Launches Amazon Storefront for the Stan Lee Universe
By Allison Watkinson TLL Reporter Kartoon Studios has launched a dedicated Amazon storefront for the Stan Lee Universe using the Meteor web3 development platform. Founded in 2023 by Daniel Kim, the Meteor web3 platform is a start-up ecommerce and metaverse company that focuses on using AI technology to create virtual fan-focused communities for brands and content creators. The … [Read more...] about Kartoon Studios Launches Amazon Storefront for the Stan Lee Universe
Tonino Lamborghini Appoints Beanstalk as its Global Licensing Representative
By Allison Watkinson TLL Reporter The Italian lifestyle brand, Tonino Lamborghini, has appointed Beanstalk to expand its international licensing and brand extension program. Beanstalk is a global licensing agency that specializes in brand expansion digital media, manufacturer representation, cultural intelligence, partnership negotiation, legal services and more. The Beanstalk … [Read more...] about Tonino Lamborghini Appoints Beanstalk as its Global Licensing Representative
Amazon MGM Studios Unveils Extensive Fallout Licensing Program
By Allison Watkinson TLL Reporter Amazon MGM Studios has launched an extensive licensing program for its upcoming post-apocalyptic Fallout series. The Fallout licensing program currently includes 15 partners across a wide range of product categories such as apparel, accessories, collectibles, beverages and more. In addition, the company is launching a dedicated Amazon … [Read more...] about Amazon MGM Studios Unveils Extensive Fallout Licensing Program
Special Report: The Growing Opportunity for Licensing in Women’s Sports
By Gary Symons TLL Editor in Chief Just a few short years ago, most experts in the sports industry would say with confidence that men’s sports would always be more popular than women’s sports, and that the primary audience for sports is made up of men. But since 2019 in particular, it’s the women who are putting the big points on the board for growth, in terms of overall … [Read more...] about Special Report: The Growing Opportunity for Licensing in Women’s Sports
Wildbrain CPLG and MetaPals Announce Digital Teletubbies AI Companions
By Allison Watkinson TLL Reporter WildBrain CPLG and MetaPals have signed a global licensing partnership to create digital Teletubbies AI companions for the franchise's 27th anniversary. MetaPals is an artificial intelligence and NFT company that primarily creates AI-driven companions through a blockchain-integrated browser extension. Metapals is financially supported by … [Read more...] about Wildbrain CPLG and MetaPals Announce Digital Teletubbies AI Companions