By Allison Watkinson TLL Reporter Konami Cross Media has announced several new licensing agreements for the Yu-Gi-Oh! franchise across France and continental Europe. The effort, led by Francoise Bouvet of MJA Licensing, serving as the sub-agent for Yu-Gi-Oh! in France, is headlined by deals with the leading French manufacturer Plastoys, and Paris-based Kettei Art, which … [Read more...] about Konami Launches Yu-Gi-Oh Collections in Anime Hotspot France
Required For Posting
San Diego Comic-Con Expands to Europe With Event in Málaga, Spain
By Allison Watkinson TLL Reporter The hugely popular pop culture convention, San Diego Comic-Con (SDCC), is set to make its European debut in Málaga, Spain. This historic expansion marks the first time in over 50 years that the convention will be held outside the United States. The announcement was made on March 10, 2025, during a launch event at the Gran Hotel Miramar in … [Read more...] about San Diego Comic-Con Expands to Europe With Event in Málaga, Spain
Who’s News: Freddie Lindsell Pursues Science of Licensing at Bulldog
TLL Staff Bulldog Licensing has announced the appointment of Freddie Lindsell as its new Licensing Coordinator. Freddie’s responsibilities will include supporting the team as a whole across the contract process and product approvals. This post has been created to help manage portfolio growth along with the ongoing evolution of service demands for the award-winning … [Read more...] about Who’s News: Freddie Lindsell Pursues Science of Licensing at Bulldog
Dollar General and Dolly Parton Launch Spring Home Collection
By Allison Watkinson TLL Reporter Dollar General has launched a new licensed home goods collection in partnership with global country superstar Dolly Parton. Following the successful release of the company's first Dolly Parton product line last July, the latest collection offers a variety of kitchen and houseware products for spring. Available beginning on March 1, … [Read more...] about Dollar General and Dolly Parton Launch Spring Home Collection
Crocs and Haribo Team Up for Goldbear Gummy Clogs
By Allison Watkinson TLL Reporter Crocs and Haribo have teamed up to launch a limited-edition footwear collaboration inspired by the Goldbears gummy brand. The licensed candy collaboration includes a new co-branded Crocs' Classic Clog design and exclusive Goldbear's Jibbitz charms. "At Crocs, we're all about embracing the unexpected," said Crocs VP, Matias Infante. … [Read more...] about Crocs and Haribo Team Up for Goldbear Gummy Clogs
Snoop Dogg and Harmony Craft Beverages Launch Iconic Tonics
By Allison Watkinson TLL Reporter Snoop Dogg has signed a licensing and investment partnership with Harmony Craft Beverages to develop a functional drink company called Iconic Tonics. "I've always been about innovation, and functional beverages are the next frontier," said Snoop Dogg. "People want drinks that do more than just taste good—they want benefits, and they want … [Read more...] about Snoop Dogg and Harmony Craft Beverages Launch Iconic Tonics
Jazwares Cares Celebrates Squishmallows With Charitable Donation
By Allison Watkinson TLL Reporter Jazwares Cares has donated over 500,000 plush toys as a charitable initiative for the company's third annual Squishmallows Day celebration. Taking place every year on March 7, Squishmallows Day is Jazwares official celebration for the company's popular plush toy and lifestyle brand. The charitable initiative for this year's celebration … [Read more...] about Jazwares Cares Celebrates Squishmallows With Charitable Donation
REDCON1 and Hostess Launch Licensed Protein Partnership
By Allison Watkinson TLL Reporter Hostess Brands and REDCON1 have signed a multi-year partnership to bring Hostess' portfolio of sweet flavors to licensed protein beverages. The multi-year licensing partnership will offer a range of limited-edition products that feature flavors from popular Hostess snack brands. The company's portfolio includes well-known snack cake … [Read more...] about REDCON1 and Hostess Launch Licensed Protein Partnership
Spin Master and UP&E Renew Partnership for Gabby’s Dollhouse
By Allison Watkinson TLL Reporter Spin Master is renewing its master toy licensing agreement with UP&E for the preschool entertainment brand, Gabby’s Dollhouse. Created by Traci Paige Johnson and Jennifer Twomey, Gabby's Dollhouse is a mixed media preschool series from Dreamworks Animation. The animated series showcases a fantastical world full of cats that live inside of … [Read more...] about Spin Master and UP&E Renew Partnership for Gabby’s Dollhouse
Who’s News: Benjamin Bao Named VP of Wildbrain China
By Allison Watkinson TLL Reporter WildBrain has promoted Benjamin Bao to general manager at WildBrain China to support the company's expansion across the APAC region. "Both China and APAC are rapidly growing and exciting areas of opportunity for us, and we have always taken a bespoke approach to strategy and execution that works hand-in-hand with cultural nuance and … [Read more...] about Who’s News: Benjamin Bao Named VP of Wildbrain China