By Gary Symons TLL Editor in Chief In licensing terms, as Sherlock Holmes might say, the game is afoot, as the Estate of Sir Arthur Conan Doyle has appointed Renaissance Licensing as its exclusive licensing representative for North America. Under the new partnership, Renaissance Licensing will become the Watson to Conan Doyle's famed detective character Sherlock Holmes, as … [Read more...] about Conan Doyle Estate Names Renaissance as North American Licensing Rep
Recent Headlines
Hustle & Hope Named Winner of Mensa’s ‘Smart Choice’ Competition
Caption: Hustle & Hope CEO Ashley Sutton won the Mensa competition with a smarter greeting card concept, and is now exploring additional licensing opportunities with American Mensa. TLL Staff Greeting card company Hustle & Hope turned out to be the SMART CHOICE, winning a pitch competition staged by American Mensa. The prodigious brain trust at American … [Read more...] about Hustle & Hope Named Winner of Mensa’s ‘Smart Choice’ Competition
Absolut Performs Magic With “Wicked: For Good” Cocktails
By Gary Symons TLL Editor in Chief Absolut's potion masters have been hard at work, putting out a new line of cocktails to celebrate the release of Wicked: For Good. The highly anticipated sequel to the blockbuster musical Wicked flies like a winged monkey into theaters on November 21. To mark the occasion, Absolut is teaming up with Universal Pictures for some spellbinding … [Read more...] about Absolut Performs Magic With “Wicked: For Good” Cocktails
Animator Visional Pop Signs Major Content Partnership With Bible bb
By Gary Symons TLL Editor in Chief Entertainment studio Visional Pop has just announced a major content partnership with Bible bb’s creator Ross Misher. Bible bb's is a faith-based content company founded by Misher, who is also the founder and CEO of Brand Central Group, one of the world's top 10 licensing agencies. His new venture Bible bb is dedicated to refreshing … [Read more...] about Animator Visional Pop Signs Major Content Partnership With Bible bb
St. Louis City SC and Rapper Smino Supporting St. Louis Tornado Relief
TLL Staff Soccer club St. Louis City SC is partnering with rapper and St. Louis native Smino to support tornado relief in the St. Louis area. The partners have launched an exclusive streetwear merch collection, with 100 per cent of the proceeds going to relief efforts. . The limited-edition collection includes two shirt designs and two hoodie designs, available in various … [Read more...] about St. Louis City SC and Rapper Smino Supporting St. Louis Tornado Relief
Moose Toys and Gamefam Bring Back Goo Jit Zu to Roblox
By Gary Symons TLL Editor in Chief Good news for Goo Jit Zu black belts around the world, as the popular game returns to Roblox for the holiday season. Toymaker Moose Toys and metaverse experience creator Gamefam say they're bringing the game back due to popular demand. Goo Jit Zu is, of course based on the toy line from Moose Toys, and this new collaboration … [Read more...] about Moose Toys and Gamefam Bring Back Goo Jit Zu to Roblox
Who’s News: Moose Toys Appoints Ronnie Frankowski as New CEO
TLL Staff Moose Toys has just unveiled a major restructuring of its senior management, including the appointment of new CEO Ronnie Frankowski. The company says the changes to its management team are intended to sharpen the company's focus, and set Moose Toys up for the next stage of global success. As the new CEO, Frankowski will oversee Moose’s company-wide strategy … [Read more...] about Who’s News: Moose Toys Appoints Ronnie Frankowski as New CEO
Who’s News: TOMS Names Former Crocs Executive Jessica Alsing as CEO
TLL Staff TOMS, the socially conscious footwear brand known for sparking the “One for One” movement, has appointed Jessica Alsing as its new Chief Executive Officer. Alsing, who has been consulting with the company in recent months, brings nearly a decade of experience at Crocs, where she helped fuel the brand’s remarkable turnaround through digital innovation and unexpected … [Read more...] about Who’s News: TOMS Names Former Crocs Executive Jessica Alsing as CEO
Mattel and MoMA Form Creative Design Partnership
By Gary Symons TLL Editor in Chief Mattel, Inc. and The Museum of Modern Art (MoMA) have announced a partnership to create new products inspired by the museum's prodigious art collection. “MoMA has long championed the transformative power of art and design as a catalyst for education and creativity,” said Jesse Goldstine, Chief Retail Officer at MoMA. “By joining forces with … [Read more...] about Mattel and MoMA Form Creative Design Partnership
Firefly Brand Management Named Licensing Agency for Von Dutch
By Gary Symons TLL Editor in chief Firefly Brand Management has been tapped by WSG Brands to represent the legendary Von Dutch fashion and lifestyle label. The move marks a new chapter for one of the most recognizable names in 2000s pop culture. Under the agreement, Firefly will work on a non-exclusive basis to develop global licensing programs for Von Dutch, focusing on … [Read more...] about Firefly Brand Management Named Licensing Agency for Von Dutch