By Gary Symons TLL Editor in Chief Video game icon and movie star extraordinaire Sonic the Hedgehog is sporting some major bling these days, thanks to a partnership with King Ice. The SEGA-owned Sonic the Hedgehog brand has launched a new collection of jewelry with their LA-based partner King Ice. TLL previously covered King Ice as a major new player in the branded … [Read more...] about King Ice Jewelry Putting the Shine On Sonic The Hedgehog
Video Games and Software
Nintendo Releasing Live Action Film Based on Legend of Zelda
By Gary Symons TLL Editor in Chief It had to happen eventually, and now it has. Nintendo has announced over its X (Twitter) account that it will produce a live action film based on The Legend of Zelda, in partnership with Sony Pictures. The news was shared by none other than the equally legendary creator and game developer Shigeru Miyamoto, who took to X to write, … [Read more...] about Nintendo Releasing Live Action Film Based on Legend of Zelda
Licensing Briefs: Paw Patrol, Guy Fieri, Netflix Collectibles and Jumanji Video Game
Players Return To the World of Jumanji in New Video Game Outright Games has just launched Jumanji: Wild Adventures, a new action-adventure game set in the world of the Jumanji films. Players will return to the jungle to recover The Jewel of Jumanji in a sequel to Outright Games’ 2019 video game, Jumanji: The Video Game. This new outing features an expansive world … [Read more...] about Licensing Briefs: Paw Patrol, Guy Fieri, Netflix Collectibles and Jumanji Video Game
Spider-Man Does Whatever a Spider Can to Break Video Game Sales Records
Marvel’s Spider-Man 2 Breaks Sales Records to Become Fastest-selling PlayStation Studios Game in PlayStation History By Gary Symons TLL Editor in Chief As Spider-Man likes to say, 'With great power, comes great profits." Or something like that. Marvel's licensed Spider-Man 2 from Insomniac Games has smashed records to become the fastest-selling Playstation Studios … [Read more...] about Spider-Man Does Whatever a Spider Can to Break Video Game Sales Records
Ready Player Me Unveils Licenseable ‘Premium Skins Catalog’ For Developers
Program Designed Lets Developers Tap Into the Growing Market For Online Avatars By Gary Symons TLL Editor in Chief The tech company Ready Player Me (RPM) is making a big move in the growing market for online avatars with a new licensing program. RPM says it's launching a 'Premium Skins Catalog', which will include content from major players like Warner Music Group, … [Read more...] about Ready Player Me Unveils Licenseable ‘Premium Skins Catalog’ For Developers
Video Gaming: Microsoft’s Wins Battle to Acquire Activision
By Gary Symons TLL Editor in Chief Microsoft has completed its $69 billion deal to acquire video gaming giant Activision Blizzard, after reaching an agreement with regulators in the UK. The months long battle to complete the controversial deal was finally won after Microsoft made concessions that the Competition and Markets Authority said were "game changing." The CMA, … [Read more...] about Video Gaming: Microsoft’s Wins Battle to Acquire Activision
YouTuber MrBeast Unleashes The Ultimate Challenge in ‘Stumble Guys’
By Gary Symons TLL Editor in Chief YouTube star MrBeast has co-created a new escape room challenge within the popular video game Stumble Guys. This is the second licensed collaboration between the mobile game Stumble Guys and MrBeast, who is the world's most popular YouTube star. The latest update now includes MrBeast's Dangerous Traps, which brings to life an epic Escape … [Read more...] about YouTuber MrBeast Unleashes The Ultimate Challenge in ‘Stumble Guys’
Electronic Arts’ Fan Base Explodes For Football and Hockey Games
By Gary Symons TLL Editor in Chief Electronic Arts is celebrating the release of two of its blockbuster games, EA Sports FC and EA Sports NHL. EA has become known over the years as the top designer of sports-related games, covering the gamut from auto racing to American football, but globally, it's EA Sports FC that has become the company's top sports franchise. For many … [Read more...] about Electronic Arts’ Fan Base Explodes For Football and Hockey Games
JPatton: The Company That Fiercely Protects Your Brand
Leader in Brand Protection Showing Off New Licensing Management System at BLE By Gary Symons TLL Editor in Chief In the world of licensing, nothing is more important than protecting your brand. But according to Franco Diaz (at right in above photo, with VP Pete Reyes) of the brand protection technology manufacturer JPatton, many brand owners don’t invest in brand … [Read more...] about JPatton: The Company That Fiercely Protects Your Brand
EA Sports FC Mobile Adds 650 Licensed Teams in Major Update
By Allison Watkinson TLL Reporter Electronics Arts has launched an update to its EA Sports mobile game to bring it in line with the EA SPORTS FC brand. Previously known as FIFA Mobile, the updated EA Sports FC Mobile game includes several expansions to gameplay features, player customization options, and football league licenses. For existing users of the game, EA … [Read more...] about EA Sports FC Mobile Adds 650 Licensed Teams in Major Update