By TLL Staff
The second edition of the 2024 TLL Licensing Agency Guide is now available for free download at THIS LINK!
The guide includes information on the world’s top 20 licensing agencies, ranked by sales of licensed revenue, but also includes listings and contact numbers for qualified licensing agencies of all sizes, from around the world, and working in a variety of licensing categories.
“We know from our decades of work in licensing that agencies are not a ‘one size fits all’ service,” says TLL Editor in Chief Gary Symons. “Large agencies that cover all categories are perfect for some companies, but others may benefit more from a boutique agency that specializes in their category, and others may need assistance expanding into new regions and territories.”
The agency guide is updated quarterly, and TLL has added more than two dozen new agencies to the listings, ranging from industry giants to bespoke licensing specialists. There are now 77 companies listed in the Guide, in addition to those in the Top 20 list.
Notably, the Guide now includes agencies offering representation on every continent and in dozens of countries around the world, simplifying the task of expanding your brand internationally.
The Licensing Agency Guide is completely free, and this service is made possibly through the generosity of our sponsors, who have supported its publication. They include:
Diamond Sponsor: Broad Street Licensing Group
Gold Sponsor: Brand Central Group
Silver Sponsor: Firefly Brand Management
Bronze Sponsor: Licensing Haus
Other sponsors include Cronus Global and Licensing Works! Anyone interested in sponsorships or advertising opportunities in the 2024 Licensing Agency Guide can contact Ingrid Dilschneider: ingrid@thelicensingletter.com
The latest edition of the Guide also includes an in depth look at all four of those agencies, with insight into how they successfully grew their licensing businesses, the services they offer, and what makes each unique in the licensing world.
Additionally, we included an interview with Amer Bitar, co-founder of Markettcom, on the growing licensing opportunities in the Middle East and North Africa.
Are you interested in being featured in TLL’s Licensing Agency Guide? You can send story pitches to our editor: gary@thelicensingletter.com, and to get a listing in the guide, simply go to THIS LINK and fill out the form to submit your listing request.
Please note, the guide only accepts submissions from licensing agencies, and all submissions may be edited for length if they don’t fit the available space.
The TLL Licensing Agency Guide is published quarterly. The next edition will be published in early July.
Brand Central Stirring Up Success in Food and Beverage Licensing