By Allison WatkinsonTLL Reporter BBC Studios is adding to its list of licensed consumer products partners for the animated, preschool brand, Bluey. These new licensing partnerships lead up to the debut of the giant Bluey balloon at the 2022 Macy’s Thanksgiving Day Parade. The publishing company Bendon, Inc. is releasing a line of Imagine ink coloring books in the U.S. … [Read more...] about BBC Studios Adds Twelve New Partners to Bluey’s North America Licensing Program
BBC Studios
Who’s News: BBC Beefs Up Consumer Licensing
BBC Studios is building up its licensing division in the UK and the EMEA region by adding licensing veterans Gaby Dior and Louise Rigby to its team. The new executives are tasked with managing the BBC's current portfolio of licensing partnerships, including popular properties like Doctor Who, Bluey, and BBC Earth, and also with identifying new licensing opportunities. Dior … [Read more...] about Who’s News: BBC Beefs Up Consumer Licensing
Bluey Crosses the English Channel to Air on France Television
The award winning kids animated series Bluey is crossing the English Channel to thrill a generation of children in France, as France Television has secured the rights to the show and BBC Studios has appointed France TV Distribution as its licensing agent in the country. Beginning this week, Bluey will be broadcast daily in the prime spots of 8:45 a.m. on weekends, and from … [Read more...] about Bluey Crosses the English Channel to Air on France Television
BBC Adopts Brainbase Licensing Tech for Bluey Franchise
BBC Studios has announced a partnership with Brainbase to use that company's software for end-to-end IP management, and will initially use the technology for its breakout hit Bluey. The BBC says Brainbase Assist will be used to streamline and manage their global licensing business for the popular kid's show Bluey, which airs in the U.S. on Disney Junior and Disney Channel and … [Read more...] about BBC Adopts Brainbase Licensing Tech for Bluey Franchise