TLL Staff Miraculous Corp and PLAYMOBIL are marking the 10th anniversary of Miraculous with a new wave of themed play sets. The new sets will be the second installment for the PLAYMOBIL x Miraculous line, and will launch globally on June 27, 2025. It follows the success of the initial collection introduced in 2024. Praised for its attention to detail and appeal among both … [Read more...] about PLAYMOBIL Creates a Truly Miraculous Toy Line
Entertainment licensing
LVL UP Expo Returns to Las Vegas with Striker Entertainment
By Allison Watkinson TLL Reporter The LVL UP Expo is set to return to Las Vegas with a slate of new exhibitors signed through consultation with Striker Entertainment. With guidance from the Striker Entertainment agency, LVL UP Expo has secured several high-profile exhibitors for this year's event such as Netflix, iam8bit and more. As a full-service licensing agency … [Read more...] about LVL UP Expo Returns to Las Vegas with Striker Entertainment
Licensing Connection Tapped to Rep Oscar-Winning Film ‘Flow’
TLL Staff The Licensing Connection has been appointed as the exclusive global licensing agent for the Oscar-winning film Flow. Directed by Gints Zilbalodis, the Latvian film was the upset winner for Best Animated Feature Film at the 97th Academy Awards. Licensing Connection says the agreement marks a significant step in expanding the reach of the critically acclaimed … [Read more...] about Licensing Connection Tapped to Rep Oscar-Winning Film ‘Flow’
WildBrain Expands FAST Kids’ Channel Offerings Across Europe
TLL Staff WildBrain, a global leader in kids’ and family entertainment, has strengthened its presence in the FAST (Free Ad-Supported Streaming Television) kids’ space with the launch of multiple new channels across Europe. The new FAST channels will feature popular properties such as Teletubbies, Strawberry Shortcake, and Degrassi. That's also a sign that licensing … [Read more...] about WildBrain Expands FAST Kids’ Channel Offerings Across Europe
Miraculous Corp Expands Its Global Publishing Partnerships
TLL Staff Miraculous Corp, the joint venture between Mediawan and ZAG, has announced an expansion of its global publishing footprint with new partnerships and book launches ahead of the Bologna Children's Book Fair. Miraculous says these agreements reinforce the company and its brands as a leading force in children's entertainment, with a lineup of new titles set to … [Read more...] about Miraculous Corp Expands Its Global Publishing Partnerships
TreImage and ByFrog Co. Announce Strategic Partnership
TLL Staff TreImage LLC and ByFrog Co. have formed a strategic alliance to expand their licensing and entertainment business across North America and Latin America. The partnership aims to leverage both companies' strengths in brand licensing, live entertainment, and strategic business development. As part of this collaboration, ByFrog Co. is launching its Location-Based … [Read more...] about TreImage and ByFrog Co. Announce Strategic Partnership
SeaWorld and Baby Shark Make a Splash with New Park Experience
By Gary Symons TLL Editor in Chief SeaWorld and The Pinkfong Company are teaming up for a fintastic celebration marking a decade of the beloved children’s character Baby Shark. The collaboration will bring exclusive live character interactions, themed attractions, and the premiere of a brand-new Baby Shark music video to SeaWorld parks across the country. Starting April … [Read more...] about SeaWorld and Baby Shark Make a Splash with New Park Experience
Peanuts Celebrates 75 Years with Poetic Brands Partnership
TLL Staff Poetic Brands has announced a new licensing agreement to design, manufacture, and distribute baby fashion apparel, essentials, and accessories in the UK featuring Snoopy and the Peanuts characters. The deal will allow Poetic Brands to expand its offerings with a beloved brand known for its nostalgic and cross-generational appeal. The upcoming collection, set to … [Read more...] about Peanuts Celebrates 75 Years with Poetic Brands Partnership
SPCP Unveils Licensing Collaborations for The Last of Us
By Allison Watkinson TLL Reporter Sony Pictures Consumer Products has announced a slate of new licensing partners for The Last of Us TV series. Inspired by the series' upcoming second season, the new licensees will offer a wide selection of products that are based on themes, visual elements and props from the show's fictional dystopian future. “The Last of Us captivates … [Read more...] about SPCP Unveils Licensing Collaborations for The Last of Us
San Diego Comic-Con Expands to Europe With Event in Málaga, Spain
By Allison Watkinson TLL Reporter The hugely popular pop culture convention, San Diego Comic-Con (SDCC), is set to make its European debut in Málaga, Spain. This historic expansion marks the first time in over 50 years that the convention will be held outside the United States. The announcement was made on March 10, 2025, during a launch event at the Gran Hotel Miramar in … [Read more...] about San Diego Comic-Con Expands to Europe With Event in Málaga, Spain