TLL Staff The Licensing Letter has seen a massive uptick in both reader and advertising engagement, according to the company's head of advertising sales, Ingrid Dilschneider. "The growth our platforms have seen with open and click-through rates has been nothing short of phenomenal," Dilschneider said. "I've been in the marketing industry for a long time, and I haven't … [Read more...] about TLL Reports Increases in Reader and Ad Engagement
Licensing publications
Catch the Hottest Licensing Trends With The Lightning Report
Trends at the Speed of Lightning: Brand Central and The Licensing Letter (TLL) Partner for New Trend Service The award-winning licensing agency Brand Central, and its trend intelligence division, Brand Central Insights, has come together with leading licensing publication The Licensing Letter for a new trend offering called the Lightning Report. Arriving as a monthly … [Read more...] about Catch the Hottest Licensing Trends With The Lightning Report
The Licensing Letter Unveils New Website
The world of licensing is changing, and now so is The Licensing Letter, the industry's first licensing publication. General Manager Jim Pearmain announced the unveiling of a new website that will help support the company's changing business model, which now includes advertising and new services for the licensing industry. "Over the past year we have examined every … [Read more...] about The Licensing Letter Unveils New Website