By Gary Symons TLL Editor in Chief In 2022, The Licensing Letter did something that doesn’t happen very often; we created a new licensing category on our site. As the original licensing publication, The Licensing Letter has seen a lot of fads come and go in the industry, but the metaverse is different. As new technologies allow platforms to create entire virtual … [Read more...] about How Gamefam Became #1 By Combining Licensing With The Metaverse
Metaverse licensing
Innerworld Using Metaverse Tech to Improve Veterans Mental Health
By Gary Symons TLL Editor in Chief The mental health platform Innerworld has announced a new collaboration with the Veterans Health Administration (VHA), aimed at improving veterans’ overall well-being. Innerworld is a mental health and wellness company that uses advanced technology to offer 24/7, always on access to mental health tools and resources. The company was … [Read more...] about Innerworld Using Metaverse Tech to Improve Veterans Mental Health
Feature: Readyverse Unveils Its First Metaverse Experience With Walker Labs
By Gary Symons TLL Editor in Chief The newly formed publisher Readyverse Studios has just unveiled OPEN, the company's first "AAA quality metaverse experience." Readyverse is a company that TLL recently covered due to its potential for licensing opportunities. Like Roblox, but with high-end graphics aimed at adults, Readyverse is a web3 metaverse platform launched by parent … [Read more...] about Feature: Readyverse Unveils Its First Metaverse Experience With Walker Labs
Hybrid Meta in Landmark Deal With Warner For ‘Phygital’ Merchandise
By Gary Symons TLL Editor in Chief Metaverse company Hybrid Meta is going beyond digital, offering 'phygital' products in a partnership with Warner Bros. Discovery Global Consumer Products. Phygital products are those offering both a digital and physical version of an item. For example, a consumer could buy a physical shirt for wear in real life (IRL), and a digital … [Read more...] about Hybrid Meta in Landmark Deal With Warner For ‘Phygital’ Merchandise
Analysis: How Disney’s Deal With Epic Games Will Transform the Metaverse
By Gary Symons TLL Editor in Chief The Walt Disney Company and Epic Games have entered into an historic deal that will transform and accelerate the development of the metaverse. As part of a deal that will undoubtedly have competitors shaking in their boots, Disney has also invested $1.5 billion to acquire a sizeable equity stake in Epic Games. Much of the attention being … [Read more...] about Analysis: How Disney’s Deal With Epic Games Will Transform the Metaverse
Virtual Brand Group Launches Digital Fashion Line for The Voice
By Allison Watkinson TLL Reporter Virtual Brand Group (VBG) has launched a digital Hype Gear fashion line for The Voice brand on HiberWorld's Ready Player Me avatar creation platform. Ready Player Me is a digital avatar company that offers an embeddable Avatar Creator that metaverse developers can integrate into their apps and games to save time, boost engagement, and … [Read more...] about Virtual Brand Group Launches Digital Fashion Line for The Voice
Twilight Daycare Becomes First Animated Series Fully Produced in Roblox
By Gary Symons TLL Editor in Chief Gamefam and Wind Sun Sky Entertainment have made metaverse history, producing the first animated series produced entirely inside Roblox. The new show Twilight Daycare is based on the Roblox game of the same same, which has posted an incredible 2 billion visits for its unusual roleplaying experience. Twilight Daycare is pretty much … [Read more...] about Twilight Daycare Becomes First Animated Series Fully Produced in Roblox
BBC Studios and Minecraft Team Up For Game Based On Planet Earth
By Allison Watkinson TLL Reporter BBC Studios and Minecraft Education have teamed up once again for a new licensed game called Planet Earth III Minecraft World. Minecraft Education is the game-based learning division of Mojang Studios and Xbox Game Studios online gaming platform, Minecraft. The division develops and produces creative game-based content that covers a … [Read more...] about BBC Studios and Minecraft Team Up For Game Based On Planet Earth
Nelvana to Produce Series Based on Toikido’s Piñata Smashlings
By Gary Symons TLL Editor in Chief Toikido's Piñata Smashlings franchise continues its meteoric growth with a new kids series coming soon from Nelvana. Toikido was only founded three years ago, but also has multiple successful brands, led by its Roblox hit gaming experience the Piñata Smashlings, which combines digital fun with the both physical and digital … [Read more...] about Nelvana to Produce Series Based on Toikido’s Piñata Smashlings
Toikido Taps Former Sanrio Exec Sabrina Segalov as New Licensing Director
TLL Staff The high tech entertainment brand Toikido has appointed former Sanrio exec Sabrina Segalov as its new Licensing Director. Segalov will work directly with Chief Commercial Officer Will Ochoa and US managing director Darryl Lai. Segalov joins Toikido after nine years working as senior licensing manager at Sanrio Global Ltd. Prior to that time she also worked on … [Read more...] about Toikido Taps Former Sanrio Exec Sabrina Segalov as New Licensing Director