By TLL Editorial Staff BBC Studios has renewed its ongoing global licensing partnership with Moose Toys for the Bluey entertainment brand. Moose Toys is a global company that designs, develops and manufactures a broad range of products across categories like action figures, collectibles, crafts, dolls, games, plush, preschool, youth electronics and more. The updated licensing … [Read more...] about BBC Studios Renews Bluey Licensing Partnership with Moose Toys
Moose Toys
Wildbrain CPLG Stirs Up New Partnerships For Moose Toys’ Magic Mixies Franchise
By Allison WatkinsonTLL ReporterWildBrain CPLG has secured its first wave of licensees for Moose Toys’ Magic Mixies brand in the US and Canada. Following the success of the initial Magic Mixies toy range, Moose Toys developed a comprehensive content program which WildBrain CPLG has used to extend the brand's licensing portfolio.The Magic Mixies content program includes a Magic … [Read more...] about Wildbrain CPLG Stirs Up New Partnerships For Moose Toys’ Magic Mixies Franchise
Sustainability: Moose Toys Sets Net Zero Goal For 2040
By Allison Watkinson TLL Reporter The Moose Toys company recently announced its commitment to reducing its greenhouse gas emissions to net-zero by 2040. The Australian toy company has set several long and short term sustainability targets that are in line with the international Paris Agreement. These goals will be verified by the Science Based Targets Initiative (SBTi) … [Read more...] about Sustainability: Moose Toys Sets Net Zero Goal For 2040
Merchantwise To Rep Magic Mixies Mixlings in ANZ Region
By Allison Watkinson TLL Reporter The licensing agency Merchantwise has been tasked with representing Moose Toys' popular brand, Magic Mixies Mixlings, across Australia and New Zealand. “We are delighted to be representing Moose’s Magic Mixies Mixlings across Australia and New Zealand," said Kerryn McCormack, Managing Director at Merchantwise. "A truly magical brand, Magic … [Read more...] about Merchantwise To Rep Magic Mixies Mixlings in ANZ Region
Video Games: Fall Guys Blunder Into Licensing Bonanza
By Gary Symons TLL Editor in Chief The charmingly clumsy beans from the hit video game Fall Guys has now entered the licensing world with a bang ... or maybe a thud. Devolver Digital says it has signed several worldwide, and world class, licensing partners for the record breaking title from Epic Games, which also produces Fortnite. “Fall Guys is cool, colourful, global, … [Read more...] about Video Games: Fall Guys Blunder Into Licensing Bonanza
Moose Toys Unveils Space Jam Toy Lines
The toy onslaught has begun, as Moose Toys and Warner Bros. Consumer Products have unveiled the full line of toys based on Warner's tentpole movie release, Space Jam: A New Legacy. The film stars NBA star LeBron James and his Tune Squad team, made up of classic characters from the Looney Tunes, as they face down a team of super-enhanced players known as the Goon Squad. Joe … [Read more...] about Moose Toys Unveils Space Jam Toy Lines
Fall Guys Taps Moose Toys As Game’s Master Toy Partner
The breakout video game hit of 2020, Fall Guys, has selected Moose Toys as its global Master Toy Licensee, as the partners plan a global rollout of figures, collectibles, plush toys, and more. If you haven't heard of Fall Guys yet, don't worry, you will. The game Fall Guys: Ultimate Knockout was a massive breakout hit on its release just months ago, in August 2020. The game … [Read more...] about Fall Guys Taps Moose Toys As Game’s Master Toy Partner
Bluey Crosses the English Channel to Air on France Television
The award winning kids animated series Bluey is crossing the English Channel to thrill a generation of children in France, as France Television has secured the rights to the show and BBC Studios has appointed France TV Distribution as its licensing agent in the country. Beginning this week, Bluey will be broadcast daily in the prime spots of 8:45 a.m. on weekends, and from … [Read more...] about Bluey Crosses the English Channel to Air on France Television
Bulldog Licensing Announces Two New Deals for Kindi Kids
Bulldog Licensing, a leading European brand agency, has announced two new deals for leading toy company Moose Toys’ preschool doll brand Kindi Kids, as it reached an impressive 82 million views on YouTube. Little Brother Books has inked a deal to produce Christmas, seasonal and activity annuals for the popular Kindi Kids brand. Moose Toys also plans on more content and product … [Read more...] about Bulldog Licensing Announces Two New Deals for Kindi Kids
Tesco Releases its Top Ten Toy List for Xmas 2020
What’s the top toy on every retailer’s Christmas list this year? According to the Britsh supermarket giant Tesco, a doll that talks about its feelings tops the Xmas Wish List for 2020, followed closely by Lego’s Super Mario Starter Course, which also placed highly last year. The Kindi Kids ‘Shiver & Shake’ Rainbow Kate is an interactive doll featuring over 40 sounds and … [Read more...] about Tesco Releases its Top Ten Toy List for Xmas 2020