By Gary Symons TLL Editor in Chief The licensing industry is undergoing a period of extremely rapid change, thanks largely to a variety of economic and political factors, but even more to the rapid development of new technologies that have opened up new opportunities for the brand licensing sector. That’s not surprising. Rapid advances in technology always create new … [Read more...] about Members Only: TLL’s Top 8 Licensing Trends for 2025
Music Licensing
Katy Perry vs. Katie Perry: Pop Singer Wins Trademark Fight Over Fashion Designer
By Gary Symons TLL Editor in Chief The singer Katy Perry has won an appeal allowing her to use her own name in Australia, following a nine-year legal battle against loungewear designer Katie Perry. The similarity of the two names was at the heart of the acrimonious battle, which left the I Kissed a Girl singer triumphant, and the designer devastated. On Friday, November 22, … [Read more...] about Katy Perry vs. Katie Perry: Pop Singer Wins Trademark Fight Over Fashion Designer
Surf Brand Hurley Partners With Drumming Legend Travis Barker
By Gary Symons TLL Editor in Chief Drum roll please! The surfing and pop culture brand Hurley has just announced a partnership with the legendary drummer and music producer Travis Barker. Hurley and Barker will be releasing a licensed fashion collection in 2025, and Barker will also be representing Hurley as its brand ambassador. The partnership is a natural … [Read more...] about Surf Brand Hurley Partners With Drumming Legend Travis Barker
Soundboard Provides Millions of Pre-Cleared Music Tracks for Video Games
By Gary Symons TLL Editor in Chief Anyone who has developed a video game knows it's a serious pain in the you-know-what to license music from famous artists. But a company called STYNGR has come up with a solution. STYNGR has just launched 'Soundboard, which it describes as a "scalable music product allowing players to personalize their in-game experiences with … [Read more...] about Soundboard Provides Millions of Pre-Cleared Music Tracks for Video Games
Global Merchandising Secures Collabs for Mötley Crüe’s Höllywood Takeöver
By Allison Watkinson TLL Reporter Global Merchandising Services and Mötley Crüe have announced an extensive range of collaborations to promote the rock band's Höllywood Takeöver concert series. The Höllywood Takeöver concert series is a three-night string of exclusive sold out club shows taking place this month on October 7, 9 and 11 at The Roxy, Troubadour and Whisky a Go Go … [Read more...] about Global Merchandising Secures Collabs for Mötley Crüe’s Höllywood Takeöver
IHOP is Working For The Weekend With Rock Band ‘Loverboy’
By Gary Symons TLL Editor in Chief The restaurant chain IHOP is partnering up with rock band Loverboy to launch its new value meals with a remix of the hit song 'Working for the Weekend'. The song will become part of the marketing promotion in which IHOP is "bringing the weekend to the weekday" by inviting guests to enjoy its new House Faves menu, Monday through … [Read more...] about IHOP is Working For The Weekend With Rock Band ‘Loverboy’
Oasis Rocks Licensing With Global Merchandising Services
By Gary Symons TLL Editor in Chief When Oasis kicks off its 2025 World Tour, its 'backup band' for licensing will be Global Merchandising Services. The award-winning merchandising company specializes in the music, celebrity and lifestyle categories. As the new global licensing agent for Oasis, Global will be charged with developing consumer product programs for retail, … [Read more...] about Oasis Rocks Licensing With Global Merchandising Services
Trump Loses Copyright Battle Over Use of Song ‘Electric Avenue’
Case Could Help Other Artists Prevent Politicians From Using Their Music Without Permission By Gary Symons TLL Editor in Chief Presidential candidate Donald Trump lost his legal battle with singer Eddy Grant over his campaign's use of the 1983 hit song Electric Avenue. The conflict dates back to the 2020 presidential campaign, which Trump lost to current US President Joe … [Read more...] about Trump Loses Copyright Battle Over Use of Song ‘Electric Avenue’
Fender Appoints Global Merchandising to Expand its Licensing Program
By Allison Watkinson TLL Reporter Fender Musical Instruments has appointed Global Merchandising Services as its new international licensing agent. Global Merchandising Services will operate as Fender's exclusive licensing agent for the UK and EMEA, as well as serving as a non-exclusive agent for additional regions across the globe. As its new licensing representative, Global … [Read more...] about Fender Appoints Global Merchandising to Expand its Licensing Program
Judge Orders Trump to Stop Using Isaac Hayes’ Song At His Rallies
By Gary Symons TLL Editor in Chief The estate of music legend Isaac Hayes won an initial victory in court, as an Atlanta judge ordered the Trump campaign to stop using the song Hold On, I'm Comin' at its events. The order came about as the result of an emergency injunction hearing in Atlanta federal court on Tuesday. The Hayes estate, headed by son Isaac Hayes III, asked the … [Read more...] about Judge Orders Trump to Stop Using Isaac Hayes’ Song At His Rallies