TLL Staff PEEPS has announced 11 licensing partnerships for spring 2026, extending the marshmallow candy brand into food, beverage, fashion, home goods and jewelry categories. The collaborations, which roll out between February and March, represent an expansion of the brand's licensed product strategy beyond its core confectionery business. The partnerships target multiple … [Read more...] about Take a Peep at the 11 New Licensing Partners for PEEPS
Peeps
Peeps Debuts Sweet Licensing Partnerships
By Allison Watkinson TLL Reporter Just Born Quality Confections has launched several new Peeps licensing partnerships for the 2025 Easter holidays. "We love finding new ways to bring the magic of Peeps beyond the candy aisle, and this year's collaborations are some of our most exciting yet," said Peeps brand manager, Caitlin Servian. "Whether it's a nostalgic favorite or a … [Read more...] about Peeps Debuts Sweet Licensing Partnerships
Wrap-Up: Experiential, Promotional & Personalized
Contact the editor at karina@plainlanguagemedia.com King Features taps toxicfox for a Betty Boop personalized character collection that allows users to transform their likeness into Betty Boop character art that can then be printed onto a wide range of items including mugs, suitcases, tote bags, and apparel. Currently available in the U.K. and Ireland, the collection is coming … [Read more...] about Wrap-Up: Experiential, Promotional & Personalized