By Allison Watkinson TLL Reporter Tapatío and Idahoan Foods are releasing a co-branded new product called Idahoan Tapatío Triple Cheese Mashed Potatoes. Tapatió is a family-owned business that has been producing branded hot sauce since 1971. Since its creation, the Tapatió hot sauce brand has expanded to include an extensive range of licensed consumer products that includes … [Read more...] about Tapatío and Idahoan Unveil Some Spicy Spuds
Tapatio licensing
Brand Central and Tapatio Unveil Spicy New Ketchup Collaboration
By Allison Watkinson TLL Reporter The Tapatio hot sauce brand is releasing a new licensed consumer product called Tapatio Ketchup. The partnership for the hot sauce collaboration was brokered by Tapatio’s exclusive licensing agency, Brand Central. Brand Central is a global agency that provides market intelligence, brand extensions, manufacturer representation, … [Read more...] about Brand Central and Tapatio Unveil Spicy New Ketchup Collaboration
Van Leeuwen Ice Cream Spices Up Its Game With Tapatio
By Allison Watkinson TLL Reporter Van Leeuwen Ice Cream has launched a new collection of limited-edition ice cream flavours for purchase at Walmart locations nationwide. For its third product rotation at Walmart, Van Leeuwen has partnered with Tapatío Hot Sauce on a spicy new flavor called Mexican Hot Chocolate. In addition to the Mexican Hot Chocolate flavor, Van Leeuwen's … [Read more...] about Van Leeuwen Ice Cream Spices Up Its Game With Tapatio