By Allison Watkinson TLL Reporter Tommy Bahama has signed a licensing partnership with Club Car for special-edition customizable golf vehicles. The licensing collaboration will launch with a special-edition Tommy Bahama Onward vehicle that features a signature heritage print, custom upholstery, accessories and more. “We’re excited to bring to market this new collaboration with … [Read more...] about Tommy Bahama Announces Licensing Agreement with Club Car
Tommy Bahama
Who’s News: Tommy Bahama Appoints New Head of Retail and Licensing
By Allison Watkinson TLL Reporter Chrisann Furciato has been promoted to EVP of retail, e-commerce, and licensing at the casual fashion giant Tommy Bahama. In her newly-created role, Furciato is responsible for the company's direct-to-guest retail channels, ecommerce channels, merchandising and licensing initiatives. “Chrisann and I have worked together since she … [Read more...] about Who’s News: Tommy Bahama Appoints New Head of Retail and Licensing
Who’s News
Mattel forms Mattel Creations. The new theatrical, TV and digital content creation division will utilise the firm's portfolio of brands to drive content across multiple platforms and be headed by Mattel’s Chief Content Officer, Catherine Balsam-Schwaber. Endemol Shine North America combines its franchise management and licensing integration teams to create the newly formed … [Read more...] about Who’s News
Who’s News
Neil Cole steps down as Chairman & CEO of Iconix Brand Group and is succeeded by board member Peter Cuneo on an interim basis. Cole is staying on with Iconix as a special advisor through Sept. 30. Andy Comer is named VP Creative Services for Tommy Bahama and will develop brand strategies across all channels including licensing, wholesale, retail, e-commerce and … [Read more...] about Who’s News
Branding, Island Style
Two brands that embrace a beach lifestyle, Tommy Bahama and Maui Jim, are summering together. Maui Jim polarized sunglasses will be sold at all Tommy Bahama stores and online, marking the first time that Tommy Bahama will sell a branded product other than its own. … [Read more...] about Branding, Island Style