By Allison Watkinson TLL Reporter WildBrain and the Lego Group have expanded their existing partnership to include licensed Lego content on Wildbrain's YouTube distribution network. An expansion of an existing licensing partnership, the updated agreement has added official content from four different Lego franchises to the company's extensive global network of Youtube … [Read more...] about Wildbrain Builds on LEGO Partnership with YouTube Distribution Agreement
Wildbrain
WildBrain CPLG Restructures Senior Leadership Team
By Allison Watkinson TLL Reporter WildBrain CPLG is restructuring its senior leadership team to focus the licensing agency's management expertise across key global territories, partnerships, finance and operations. The newly restructured senior leadership team includes four promotions and appointments across the company's international operations and licensing business. … [Read more...] about WildBrain CPLG Restructures Senior Leadership Team
Heathside Trading Selected for Teletubbies and Strawberry Shortcake Collectables
By Allison Watkinson TLL Reporter Heathside Trading has signed an agreement with WildBrain CPLG to produce a range of toys and collectables for Teletubbies and Strawberry Shortcake. Heathside Trading is a UK-based company that specializes in the manufacturing and wholesale of pop culture-inspired consumer products. ‘’We are very focused on bringing some of the best heritage … [Read more...] about Heathside Trading Selected for Teletubbies and Strawberry Shortcake Collectables
Wildbrain Inks Distribution Deals in China for Children’s Entertainment Brands
By Allison Watkinson TLL Reporter WildBrain is growing its Teletubbies, Strawberry Shortcake and Caillou brands in China with a slate of new content distribution partnerships. The Strawberry Shortcake franchise has signed distribution partnerships with the Youko and JY broadcasting networks. The licensing agreements with Youku and JY include the broadcasting rights to … [Read more...] about Wildbrain Inks Distribution Deals in China for Children’s Entertainment Brands
Licensing Roundup: Landslide of Deals as Expo Approaches
TLL Staff 'Tis the season for licensing deals, and this week there are too many deals to count as companies rush to put their best foot forward for the upcoming Licensing Expo in Las Vegas. Here's a quick hit list of selected deals: Dolly Parton Gets All Dolled Up With Krispy Kreme Donuts When it comes to pairing “sweets” for the first time, it doesn’t get any sweeter … [Read more...] about Licensing Roundup: Landslide of Deals as Expo Approaches
Wildbrain CPLG and MetaPals Announce Digital Teletubbies AI Companions
By Allison Watkinson TLL Reporter WildBrain CPLG and MetaPals have signed a global licensing partnership to create digital Teletubbies AI companions for the franchise's 27th anniversary. MetaPals is an artificial intelligence and NFT company that primarily creates AI-driven companions through a blockchain-integrated browser extension. Metapals is financially supported by … [Read more...] about Wildbrain CPLG and MetaPals Announce Digital Teletubbies AI Companions
Wildbrain Serves Up Sweet Selection of Strawberry Shortcake Activations
By Allison Watkinson TLL Reporter WildBrain is launching a wide range of holiday-themed products, content and experiences for its Strawberry Shortcake children's'' brand.The licensed activations and events are intended to support the release of WildBrain’s new CG-animated Netflix special, Strawberry Shortcake’s Perfect Holiday.Strawberry Shortcake recently made an appearance … [Read more...] about Wildbrain Serves Up Sweet Selection of Strawberry Shortcake Activations
Who’s News: Wildbrain Restructures Company With New Executive Appointments
By Allison Watkinson TLL Reporter WildBrain has announced changes to its executive team to align with the company's new business strategy and structure.The company says its new business structure will consolidate many aspects of Wildbrain's operations into three distinct divisions. These divisions include content creation, audience engagement and global licensing.The new … [Read more...] about Who’s News: Wildbrain Restructures Company With New Executive Appointments
Wildbrain Commissions Series Based on Spike Milligan’s Badjelly Novel
By Allison WatkinsonTLL ReporterTVNZ and Wildbrain have commissioned a new kids' series based on Badjelly the Witch from Mukpuddy Animation, Sphere Animation and Cantilever Media. TVNZ is New Zealand’s state-owned, commercially funded broadcasting network and Wildbrain is a global production, distribution and licensing company. WildBrain will be responsible for global … [Read more...] about Wildbrain Commissions Series Based on Spike Milligan’s Badjelly Novel
Wildbrain Unveils Massive Slate of New Licensing Deals for Teletubbies
By Allison Watkinson TLL Reporter WildBrain has secured a slate of new licensing partnerships and content agreements for its long-standing Teletubbies brand. The new partnerships will expand the reach of the Teletubbies in categories such as ecommerce, apparel, location-based entertainment, lifestyle products, accessories, gaming and more. For the ecommerce category, … [Read more...] about Wildbrain Unveils Massive Slate of New Licensing Deals for Teletubbies