Sports collectible giant Fanatics has entered into a long-term, multi-channel licensing deal with WWE. The deal will provide the world's premier wrestling federation with a wide variety of opportunities across all of Fanatics' platforms. WWE entered into the deal to create more opportunities for its fans to express their passion for the WWE and its colorful cast of wrestling … [Read more...] about Sports Licensing: Fanatics Gets In The Ring With WWE
WWE Licensing
Celebrity Licensing: WWE Pumped Over License Extension With Mattel
World Wrestling Entertainment (WWE) says it's pumped over a newly signed, multi-year extension of its global master toy agreement with Mattel. The extended partnership includes exclusive rights around Action Figures, Action Figure Accessories and Kids Toy Title Belts. Mattel and WWE have been working together since 2009, developing a diverse and extremely popular range of … [Read more...] about Celebrity Licensing: WWE Pumped Over License Extension With Mattel