By Allison Watkinson
TLL Reporter
Toon2Tango has signed an agreement with Schleich to develop and produce multi-platform entertainment content based on its Eldrador Creatures brand.
First launched by Schleich in 2019, Eldrador Creatures is a toy figurine brand that features ferocious magical creatures from five different fantasy worlds.
The narrative of Eldrador Creatures focuses on a war between the planets to gain dominion over the entire realm of Eldrador by capturing World Crystals and combining them into the Super Crystal.
“We are thrilled that the Schleich Group has put its trust in us to further develop its high-quality and rapidly growing toy line, which already has millions of fans, and to create entertainment content for children and the whole family,” said Toon2Tango co-founder, Ulli Stoef. “The concept and storylines are perfect for all sorts of serialized content and the wide distribution of the Schleich toys and their loyal fan base are perfect to drive viewers to platforms and broadcasters around the world,” added Stoef. “We are confident that this strong partnership will build a franchise that will be hugely successful worldwide.”
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The partnership between Schleich and Toon2Tango will focus on producing a wide range of multi-media entertainment content for the licensed toy brand.
With content already in development, the first project for the collaborative agreement will be a CGI-animated, short-form series featuring Eldrador Creatures.
Additional content for the brand is planned for a wide range of entertainment formats such as video games, feature films, mobile apps and more.
“The entertainment content is an important next step to make the Eldrador Creatures characters and worlds even more recognizable, to allow children to experience their play fantasy in narrative films,” said Schleich CEO, Stefan De Loecker. “We have found the perfect partner in Toon2Tango, a leading children’s and family entertainment company that will take Eldrador Creatures to whole new worlds of fun and excitement.”
Part of LEONINE Animation Studios, Toon2Tango is an international entertainment company that specializes in IP creation, development, financing, production, distribution and branding.
Initially founded in 1935, Schleich is a German toy company that focuses on manufacturing and distributing branded toy figurines and playsets.
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