By Allison Watkinson
TLL Reporter
Miraculous Corp has announced that Tanya Mann has joined the company as its new executive director of global consumer products creative.
In her new role, Mann will be responsible for leading the creative design and consistency of Miraculous Corp’s global portfolio of licensed consumer products.
This includes overseeing the entire development process of all of the franchise’s cross-category offerings such as toys, apparel, publishing, retail, gaming, location-based experiences and more.
Mann will accomplish this by guiding the creation of official style guides, design offerings and packaging across every consumer product touchpoint.
Mann will collaborate closely with the company’s franchise management, marketing, licensing, retail development and global leadership teams to align its creative product development with Miraculous Corp’s overall business goals.
“Tanya is a visionary creative leader with a proven track record in developing and elevating global consumer product lines that resonate deeply with fans,” said Miraculous Corp global consumer products head, Roz Nowicki. “Her exceptional ability to unite strategic thinking, product design, and consumer insight will be instrumental as we expand our global footprint and deliver innovative, high-quality Miraculous products to audiences around the world.”
With over two decades of experience in the industry, Mann’s career has included senior executive roles at high-profile companies like Mattel, Wildbrain and her creative consultancy business Mix Tapes.
“I’m honored to join Miraculous Corp at such an exciting time as Ladybug and Cat Noir celebrate 10 years, and new original content, including the Miraculous Chibis and Miraculous Stellar Force, has been announced,” said Tanya Mann. “The Miraculous brand has captured hearts around the world through its storytelling and spirit. I look forward to building on that foundation — bringing fans closer to the characters they love through imaginative, high-quality products and experiences that reflect the brand’s creativity, optimism, and global appeal.”
Based in Los Angeles, Mann brings a dynamic mix of creative leadership, strategic insight, and global perspective to her new role.
She holds a BA in Design Communication from San Diego State University and has been recognized with more than 20 awards for excellence in branding, product and packaging design.
Miraculous Corp is a joint venture company between Mediawan and ZAG that is dedicated to expanding the Miraculous franchise through global licensing, entertainment and experiential activations.
Celebrating its 10th anniversary in 2025, Miraculous – Tales of Ladybug and Cat Noir is a global fantasy-adventure franchise that follows two teenage superheroes that are dedicated to saving Paris from nefarious supervillains.
Image Source: Miraculous Corp/Three.Sixty Marketing & Communications.