By Allison Watkinson TLL Reporter Kids Entertainment For Transport has partnered with Hasbro to launch a licensed Peppa Pig tourism experience called the Peppa Dubai Tour. Licensed by Hasbro and operated by Kids Entertainment, the experience takes passengers on a tour of Dubai’s major landmarks in a fully customized Peppa Pig tour bus. The licensed tour also features Peppa … [Read more...] about Hasbro and Kids Entertainment for Transport Launch Peppa Pig Dubai Tour
TLL
JAKKS Pacific Announces Sweet Licensing Partnership with Hershey’s
By Allison Watkinson TLL Reporter JAKKS Pacific has partnered with The Hershey Company to launch a collection of Charming Bag Charms dolls inspired by Hershey's candy brands. Charming Bag Charms are a customizable, on-the-go toy line that are designed to easily clip onto purses, backpacks, phones or water bottles. Each doll from the Charming brand includes accessories that … [Read more...] about JAKKS Pacific Announces Sweet Licensing Partnership with Hershey’s
Netflix Acquires Warner Bros. Discovery, Reshaping Hollywood
By Gary Symons TLL Editor in Chief Streaming giant Netflix and Warner Bros. Discovery have agreed to an $82.7 billion acquisition deal that will reshape the U.S. entertainment industry. The definitive agreement will see Warner Bros. Discovery splitting up its assets. As was previously announced, WBD’s Global Networks division, Discovery Global, will be split off into a … [Read more...] about Netflix Acquires Warner Bros. Discovery, Reshaping Hollywood
WildBrain CPLG Expands Licensing Programs for Dr. Seuss Enterprises
By Allison Watkinson TLL Reporter WildBrain CPLG and Dr. Seuss Enterprises are expanding two well-known Dr. Seuss properties with a slate of licensing partnerships and collaborations. The new expansions are bringing an array of content and products for The Cat in the Hat and How the Grinch Stole Christmas! to the UK, Europe and the Asia-Pacific. These new licensing … [Read more...] about WildBrain CPLG Expands Licensing Programs for Dr. Seuss Enterprises
Jazwares Brings Kpop Demon Hunters to Licensed Plush
By Allison Watkinson TLL Reporter Jazwares has partnered with Netflix to create Squishmallows and BumBumz plush inspired by licensed characters from KPop Demon Hunters. The licensed Jazwares collection will include a wide range of plush that features heroes, villains and sidekicks from the Netflix Original film. “KPop Demon Hunters has taken the world by storm, and we're … [Read more...] about Jazwares Brings Kpop Demon Hunters to Licensed Plush
Tonies and Pikachu Press Create Pokémon Audio Content
By Allison Watkinson TLL Reporter Tonies and Pikachu Press have announced a partnership to bring licensed Pokémon content to the Toniebox storytelling system. The collaboration will introduce immersive Pokémon-themed stories in an audio format created exclusively for the Toniebox by the Pikachu Press publishing imprint. “Welcoming Pokémon to the Toniebox platform is a … [Read more...] about Tonies and Pikachu Press Create Pokémon Audio Content
ZAG Announces New Franchise Based on F1 Driver Carmen Jorda
By Allison Watkinson TLL Reporter ZAG has partnered with former Formula 1 driver, Carmen Jorda, to launch an entertainment franchise inspired by her racing career and personal journey. The new franchise, titled Carmen, will focus on Jorda's fight to break through institutional barriers to become a development driver in the male-dominated racing league. After her 2015 … [Read more...] about ZAG Announces New Franchise Based on F1 Driver Carmen Jorda
Playmobil Becomes Official Licensee of The DFL
By Allison Watkinson TLL Reporter The Playmobil toy brand has signed a partnership with the DFL Deutsche Fußball Liga (German Football League) for a licensed figurine collection. Per the terms of the licensing agreement, Playmobil will develop and release official play figurines based on members from all 18 Bundesliga clubs. This represents a total of 198 officially … [Read more...] about Playmobil Becomes Official Licensee of The DFL
Miraculous Corp and Iron Studios Debut Miraculous Collectible Statue
By Allison Watkinson TLL Reporter Miraculous Corp has partnered with Iron Studios to debut a licensed 10th anniversary Miraculous collectible statue that features Ladybug and Cat Noir. Hand-painted and crafted from polystone, the deluxe art scale 1/10 statue depicts the two licensed heroes in a stylized pose atop the rooftops of Paris. "Our goal was to create something … [Read more...] about Miraculous Corp and Iron Studios Debut Miraculous Collectible Statue
The 10th Brand & Lifestyle Licensing Awards Now Open For Entries
TLL Staff Nominations are now open for the Brand & Lifestyle Licensing Awards (B&LLAs), which returns April 23, 2026. The B&LLAs will also be marking its 10th anniversary with a gala event at the Royal Lancaster London, and will be adding two new categories Launched in 2016 by Max Publishing, the B&LLAs were created to recognize the brand and lifestyle … [Read more...] about The 10th Brand & Lifestyle Licensing Awards Now Open For Entries