A new chapter begins with POC’s first sector-dedicated publication
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By Kathryn Brand
Editor at Products of Change
Get ready: The first POC Chapter of 2026 arrives next week, packed with the breakthroughs, collaborations, and real‑world progress shaping the future of play.
We are very excited to share this publication with you, as it marks the launch of our new Products of Change Chapter series for 2026. As you’ll know, previously, POC has published two magazines each year, between the two covering all the major topics and sectors in our industry. But this year we decided to change up this format into six smaller publications, each on one single topic, allowing for a more thorough and complete overview of each sector.
There is so much going on in the world of sustainability right now, that the Chapters allow us to provide a real account of the progress, ambitions, challenges, and opportunities going on in each sector. Together, the Chapters will amalgamate November 11 and form an exclusive snapshot of where each category was at during 2026. As the Chapter topics are repeated in the following year or next, then we will be able to chart and map the progress they have made.
Starting with the Toy Chapter at the beginning of the year while various toy fairs and shows were taking place, meant there was a real buzz about the topic and plenty to talk about. This dedicated publication asks key questions about the consumer perception around sustainability in the toy space, offering exclusive research and data on what consumers really think. The biggest toy companies share the progress they are making across product, packaging, and operations; we give you a handy guide to the need-to-know legislation for the toy industry; and we spotlight the most groundbreaking innovations and new kids on the block for your little dose of inspiration.
Despite numerous challenges, the toy industry is continuing to grow, push boundaries, innovate. What we are seeing now is not sustainability caving under the pressure, but evolving to better serve the companies it is being rooted into.
The pace and volume of change needed requires collective effort and collaboration and is too great to be solved in isolation. We are seeing this through exciting partnerships and cross-industry collaborations, and this is also what Products of Change serves to facilitate.
Across the industry, companies are already taking meaningful steps forward and the foundations for the next generation of toys are already being built, and we can’t wait to see how they continue to grow.
This Chapter is not one to miss, and we can’t wait to get it into your hands next week. A big thank you goes to all the companies who contributed and supported this very first Toy Chapter: Rainbow Designs; Smoby; BioFluff; Hasbro; The Good Play Guide; Spielwarenmesse; Balena; Mattel; Wastebuster; Addo Play; Moose Toys; The Entertainer; and Proud Penguin.
It will be a principally digital issue, and we will send out an email blast to make sure you all have it the moment it is ready in your inboxes. It will of course also be housed on our website for you to find at any time.
And now the focus turns to the next Chapter which is focused on fashion and apparel.
Are you operating within that space and would like to talk about how your business is tackling sustainability? Get in touch with me at kathryn@productsofchange.com. There are also sponsorship opportunities available.