By Gary Symons TLL Editor in Chief A new food marketing program in the United Kingdom called 'Jab-uary' is highlighting major changes in the food and beverage industry, due to the rising popularity of GLP-1 weight loss drugs. It's also a trend that demands attention from the licensing industry, as major players are quickly signing deals to launch new food and beverage … [Read more...] about The UK’s ‘Jab-uary’ Event Heralds a Revolution in Food and Beverage Licensing
Applied Nutrition
Blonde Sheep Signs Morrisons as First Licensee for Applied Nutrition
By Allison Watkinson TLL Reporter Blonde Sheep Licensing has brokered a long-term partnership between Morrisons and Applied Nutrition for a range of co-branded food products. The multi-year licensing agreement grants Morrisons the exclusive rights to produce and sell meals and food products for the Applied Nutrition brand. “We’re excited to have partnered with … [Read more...] about Blonde Sheep Signs Morrisons as First Licensee for Applied Nutrition
Blonde Sheep Appointed Global Licensing Agent for Applied Nutrition
Blonde Sheep Licensing has been appointed exclusive global licensing-out agent for Applied Nutrition plc, a fast-growing sports nutrition, health and wellness brand. Under the agreement, Blonde Sheep will develop and manage a global licensing program designed to extend Applied Nutrition into complementary product categories and retail channels aligned with the brand’s … [Read more...] about Blonde Sheep Appointed Global Licensing Agent for Applied Nutrition