By Allison Watkinson TLL Reporter Chicken of the Sea has partnered with Old Bay and McCormick to add two new varieties to its Wild Caught Light Tuna packets. The licensed Chicken of the Sea Light Tuna packets are designed to offer new flavor options for fans of the company's existing collection of on-the-go seafood products. The new additions to the Chicken of the … [Read more...] about Chicken of the Sea and McCormick Launch Flavorful Tuna Packages
Food and Beverage Licensing
Omaha Steaks Names Global Icons as Licensing Representative
By Allison Watkinson TLL Reporter The Global Icons agency has signed a partnership with Omaha Steaks to develop a multi-category licensing program based on the gourmet food brand. Per the terms of the agreement, Global Icons will work to expand Omaha Steaks by securing licensing partnerships with brands across multiple product categories. The licensing program will … [Read more...] about Omaha Steaks Names Global Icons as Licensing Representative
Krispy Kreme and Pop-Tarts Debut ‘Crazy Good’ Doughnuts
By Allison Watkinson TLL Reporter Krispy Kreme and Kellanova have launched a partnership for a licensed doughnut collection inspired by the Pop-Tarts brand. Available for a limited time, the Krispy Kreme Crazy Good collection features three doughnut varieties based on Pop-Tarts Frosted Strawberry, Frosted Chocolate Fudge and Frosted Brown Sugar Cinnamon. “Krispy … [Read more...] about Krispy Kreme and Pop-Tarts Debut ‘Crazy Good’ Doughnuts
Native Launches Skincare Collections with Dunkin’ and Jarritos
By Allison Watkinson TLL Reporter Native has launched two limited-edition, licensed skincare collections in partnership with the Dunkin' doughnut brand and Jarritos soft drinks. Both partnerships will offer a range of naturally-derived bath and body products inspired by sweet-smelling flavors from the food and beverage brands. “Native has earned a reputation for … [Read more...] about Native Launches Skincare Collections with Dunkin’ and Jarritos
Nestlé Launches Beverage With Similar Effect to Ozempic
By Gary Symons TLL Editor in Chief Global food giant Nestlé is launching a new weight-loss beverage that helps suppress appetite, in a process similar to new GLP-1 drugs. The launch marks the beginning of a new and promising food and beverage category that's getting a major boost from weight-loss drugs like Ozempic, Wegovy and Zepbound. These types of drugs mimic a … [Read more...] about Nestlé Launches Beverage With Similar Effect to Ozempic
Baileys and Dolci Frutta Release Chocolatey Treats
By Allison Watkinson TLL Reporter Baileys and Dulci Frutta are launching an Irish Cream-flavored addition to Dolci Frutta's line of chocolate melting wafer desserts. The licensed Baileys Irish Cream x Dulci Frutta melting wafers were designed to bring the flavor of Diageo's classic Baileys liqueur to Saco Food's existing collection of alcohol-free Dulci Frutta … [Read more...] about Baileys and Dolci Frutta Release Chocolatey Treats
SNAX-Sational and Smuckers Unveil PB&J-Flavored Popcorn Line
By Allison Watkinson TLL Reporter SNAX-Sational Brands’ premiere popcorn brand has just introduced peanut butter and jam (PB&J) versions of its popular POP line of popcorn snacks. The new products feature two of America's favorite food products, those being Smuckers jellies and JIF peanut butter. the line is a partnership between SNAX-Sational and J.M. Smucker, … [Read more...] about SNAX-Sational and Smuckers Unveil PB&J-Flavored Popcorn Line
Krispy Kreme Debuts Dr. Seuss Inspired Merry Grinchmas Doughnuts
By Allison Watkinson TLL Reporter Krispy Kreme is launching a Merry Grinchmas doughnut collection based on licensed characters from How the Grinch Stole Christmas! by Dr. Seuss. The Merry Grinchmas doughnut collection will feature three new doughnut varieties, along with two classic Krispy Kreme Christmas flavors. “Who wants to celebrate Christmas with Krispy … [Read more...] about Krispy Kreme Debuts Dr. Seuss Inspired Merry Grinchmas Doughnuts
Unisnacks and Cloudco Launch Tropical Care Bears Beverages
By Allison Watkinson TLL Reporter Born to License has brokered a licensing partnership between Unisnacks and Cloudco Entertainment for a Care Bears-inspired Kato beverage collection in the UK. The Kato beverage collection will include seven fruit-flavored drinks that are designed to match with different characters from the Care Bears brand. The flavors featured in … [Read more...] about Unisnacks and Cloudco Launch Tropical Care Bears Beverages
Magnolia Bakery’s Delicious Cannabis Licensing Deal
By Gary Symons TLL Editor in Chief The New York baking institution Magnolia Bakery has signed a deal with incredibles for a line of cannabis-infused chocolate treats. In other words, you can get the munchies and deal with the munchies at the same time! The new products will be sold through RISE Dispensaries in the states of New York and New Jersey. Incredibles is an … [Read more...] about Magnolia Bakery’s Delicious Cannabis Licensing Deal