By Gary Symons TLL Editor in Chief The New York baking institution Magnolia Bakery has signed a deal with incredibles for a line of cannabis-infused chocolate treats. In other words, you can get the munchies and deal with the munchies at the same time! The new products will be sold through RISE Dispensaries in the states of New York and New Jersey. Incredibles is an … [Read more...] about Magnolia Bakery’s Delicious Cannabis Licensing Deal
Food and Beverage Licensing
M&M’s and Kate Spade Launch Tasteful Candy-Inspired Collection
By Allison Watkinson TLL Reporter M&M's and Kate Spade New York have signed a licensing partnership for a limited-edition collection of M&M's candy-inspired fashion accessories. The licensed capsule collection from Kate Spade New York includes a range of products wth colorful design details inspired by M&M's candy shells, shapes and product … [Read more...] about M&M’s and Kate Spade Launch Tasteful Candy-Inspired Collection
Kona Ice Serves Up Some Cool Licensing with Brandgenuity
America's Top Shaved Ice Franchise Moving Into Food, Toy and Lifestyle Categories TLL Staff The shaved ice brand Kona Ice is moving into licensing, partnering with top agency Brandgenuity. The new partners say that despite summer coming to an end, the mobile food franchise's licensing activities are just starting to heat up. Kona Ice is the largest mobile food … [Read more...] about Kona Ice Serves Up Some Cool Licensing with Brandgenuity
Must Read: Mars Acquires Kellogg’s Snack Division Kellanova
$35 Billion Acquisition Changes the Global Landscape for Snacks and Confectionery By Gary Symons TLL Editor in Chief Mars and Kellanova have entered a definitive merger agreement that will combine two of the world's largest snack producers. Mars, a family-owned leader in snacking, food and pet care, has agreed to acquire Kellanova for $83.50 per share, for a total … [Read more...] about Must Read: Mars Acquires Kellogg’s Snack Division Kellanova
TLL Interview: Brand Central Eating up the Competition in Food & Beverage Licensing
TLL Feature Food and beverage licensing has become one of the fastest growing categories in our industry and there has been one licensing agency dominating the genre for over 20 years: Brand Central. With a combination of well-known clients, including top CPG brands and leading restaurants, and a consulting business with top food manufacturers, the agency is eating up the … [Read more...] about TLL Interview: Brand Central Eating up the Competition in Food & Beverage Licensing
Minty Frisk Sparkling Soft Drink Makes a Splash in Japan!
By Allison Watkinson TLL Reporter Perfetti Van Melle and the DyDo Group are launching a new GABA-infused carbonated beverage in Japan called Frisk Sparkling. With a flavor profile that is based on Perfetti Van Melle's Frisk mint brand, the licensed Frisk Sparkling beverage from the DyDo Group is designed to reduce temporary mental stress and fatigue through the inclusion of … [Read more...] about Minty Frisk Sparkling Soft Drink Makes a Splash in Japan!
Health Nut’s Iconic Salad Dressings Hit Grocery Stores
Restaurant chain, famous for its Kardashian ties and viral ‘salad shake’, launches its bottled dressings in national & regional chains, mass market across the U.S.; seeks to expand licensing for a range of food & beverage TLL Feature Health Nut, the restaurant made famous by the viral ‘salad shake” frequently seen on Keeping Up With The Kardashians, Hulu’s The … [Read more...] about Health Nut’s Iconic Salad Dressings Hit Grocery Stores
Vineyard Vines Returns to its Roots With Licensed Jeep Collaboration
By Allison Watkinson TLL Reporter Vineyard Vines has announced a new licensing collaboration with Jeep for a limited-edition apparel collection and promotional campaign. "The Jeep brand holds a rich, truly American history that is steeped in freedom and adventure and holds a unique place deep in the hearts of our owners and enthusiasts as well as fans and followers," … [Read more...] about Vineyard Vines Returns to its Roots With Licensed Jeep Collaboration
¡DÍOS MIO! Sofia Vergara Launches Colombian Coffee Startup
By Gary Symons' TLL Editor in Chief Latin film and television star Sofia Vergara has launched a new coffee business called ¡DÍOS MIO! The phrase, translating to 'My God!', is how Latinos typically express their appreciation for a really good cup of coffee, Vergara says. Vergara, who is also an entrepreneur involved in a number of ventures, announced her new venture this … [Read more...] about ¡DÍOS MIO! Sofia Vergara Launches Colombian Coffee Startup
Swizzels Brings the Love to Raise Funds For Alzheimer’s Society
By Allison Watkinson TLL Reporter Swizzels and the retail chain One Stop are selling pin badges based on Love Hearts candies to raise funds for the Alzheimer's Society. The deal, which was brokered by Blonde Sheep Licensing and Louis Kennedy, will see six pin badge designs being sold through One Stop locations. One Stop is a convenience store chain in the UK with … [Read more...] about Swizzels Brings the Love to Raise Funds For Alzheimer’s Society